ve·hi·cle
noun
- A thing used for transporting people or goods, especially on land, such as a car, truck, or cart
wrap
verb
- Cover or enclose in paper or soft material.
- Arrange paper or soft material around (someone or something), typically as a covering .
synonyms: swathe, bundle, swaddle, muffle, cloak, enfold, envelop, encase, cover, fold.
Vehicle Wrap or wrap advertising describes the marketing practice of completely or partially covering (wrapping) a vehicle in an advertisement or livery. The result of this process is essentially a mobile billboard.